this is pie now.
not just a dessert. a reimagined craving: pie in a pint. creamy, crumbly, unapologetically emotional.
Harnessing the power of artificial intelligence to revolutionize industries and enhance human experiences.
about.
born from flavor. built from feeling. we didn’t just change pie. we changed what it could mean. welcome to dessert reimagined — creamy, curated, and culture-forward.
born from flavor. built from feeling. we didn’t just change pie. we changed what it could mean. welcome to dessert reimagined — creamy, curated, and culture-forward.
format.
pie, reimagined. single-serve pint cups that fit into modern life.
category.
not quite ice cream. not quite pudding. not quite pie. this is something new.
emotion.
cuppie isn't just dessert — it's a feeling. a moment. a memory.
clean ingredients.
no gums, no fillers, no compromises.
aesthetic-first feel.
built to be photographed, shared, remembered.
scalable design system.
color-coded, modular, and expansion-ready.
multi-channel product.
built for retail, café, collabs, and subscription.
opportunities.
this is more than dessert.
a brand designed to grow — with expansion opportunities already mapped.
core flavors.
10 pints of creamy, chunky, mixed-in, crust-filled nostalgia. cuppie’s signature collection — fully built and brand-ready. (+ additional flavors already written.)
core flavors.
10 pints of creamy, chunky, mixed-in, crust-filled nostalgia. cuppie’s signature collection — fully built and brand-ready. (+ additional flavors already written.)
core flavors.
10 pints of creamy, chunky, mixed-in, crust-filled nostalgia. cuppie’s signature collection — fully built and brand-ready. (+ additional flavors already written.)
clean flavors.
10 gluten-free, dairy-free, soy-free. indulgence with a lighter feel — cuppie’s clean collection is fully formulated and ready to serve.
clean flavors.
10 gluten-free, dairy-free, soy-free. indulgence with a lighter feel — cuppie’s clean collection is fully formulated and ready to serve.
clean flavors.
10 gluten-free, dairy-free, soy-free. indulgence with a lighter feel — cuppie’s clean collection is fully formulated and ready to serve.
seasonal drops.
in development.
from cozy fall specials to spring flings — limited-edition flavors designed for craving, collectibility, and cultural alignment.
seasonal drops.
in development.
from cozy fall specials to spring flings — limited-edition flavors designed for craving, collectibility, and cultural alignment.
seasonal drops.
in development.
from cozy fall specials to spring flings — limited-edition flavors designed for craving, collectibility, and cultural alignment.
samplers + minis.
planned expansion.
snack-size pints and flavor flights, perfect for parties, gifting, or daily mood shifts. slated for future product rollouts.
samplers + minis.
planned expansion.
snack-size pints and flavor flights, perfect for parties, gifting, or daily mood shifts. slated for future product rollouts.
samplers + minis.
planned expansion.
snack-size pints and flavor flights, perfect for parties, gifting, or daily mood shifts. slated for future product rollouts.
whips + crust packs.
exploration stage.
cuppie’s signature swirl and crumble, reimagined as standalone snacks. in consideration for future release.
whips + crust packs.
exploration stage.
cuppie’s signature swirl and crumble, reimagined as standalone snacks. in consideration for future release.
whips + crust packs.
exploration stage.
cuppie’s signature swirl and crumble, reimagined as standalone snacks. in consideration for future release.
brand collabs + café concept.
visionary potential.
cuppie’s lifestyle potential spans industries — from café pop-ups to whipped cream collabs. open to strategic partnerships.
brand collabs + café concept.
visionary potential.
cuppie’s lifestyle potential spans industries — from café pop-ups to whipped cream collabs. open to strategic partnerships.
brand collabs + café concept.
visionary potential.
cuppie’s lifestyle potential spans industries — from café pop-ups to whipped cream collabs. open to strategic partnerships.
core menu completed.
core menu completed.
core menu completed.
clean flavors formulated.
seasonal drops in progress.
samplers + minis planned.
packaging prototyped.
retail format ready.
collaborative potential.
omni-channel vision.
mockups.
proof of concept.
proof of craving.
each piece designed to invite emotion, spark craving, and live beautifully in the world.
Effortlessly connect with your favorite tools. Whether it's your CRM, email marketing platform.
pint packaging.
custom flavor-coded lid system
clean, editorial type hierarchy
ingredient-focused side panel
retail and DTC ready format
product design
retail strategy
pint packaging.
custom flavor-coded lid system
clean, editorial type hierarchy
ingredient-focused side panel
retail and DTC ready format
product design
retail strategy
pint packaging.
custom flavor-coded lid system
clean, editorial type hierarchy
ingredient-focused side panel
retail and DTC ready format
product design
retail strategy
editorial merch.
softwear-style tote & apparel mockups
cuppie tone embedded in copy + visuals
employee uniforms and apparel
giftable, collectables
brand extension
lifestyle concept
editorial merch.
softwear-style tote & apparel mockups
cuppie tone embedded in copy + visuals
employee uniforms and apparel
giftable, collectables
brand extension
lifestyle concept
editorial merch.
softwear-style tote & apparel mockups
cuppie tone embedded in copy + visuals
employee uniforms and apparel
giftable, collectables
brand extension
lifestyle concept
print assets.
cuppie content is in the oven.
Seamless Integrations
a social and campaign strategy is currently in development — built to match the emotional, editorial tone of the brand. follow-up assets available upon request.
Effortlessly connect with your favorite tools. Whether it's your CRM, email marketing platform.
campaign posters
social templates
visual consistency.
every element speaks the same language — aesthetic, minimal, craveable.
visual consistency.
every element speaks the same language — aesthetic, minimal, craveable.
visual consistency.
every element speaks the same language — aesthetic, minimal, craveable.
story-first strategy.
designed to build emotional connection across platforms.
story-first strategy.
designed to build emotional connection across platforms.
story-first strategy.
designed to build emotional connection across platforms.
ready to post, print, and pitch.
social templates, poster sets, pitch visuals — it’s all in the toolkit.
ready to post, print, and pitch.
social templates, poster sets, pitch visuals — it’s all in the toolkit.
ready to post, print, and pitch.
social templates, poster sets, pitch visuals — it’s all in the toolkit.
the cuppie code.
flavor. form. feeling.
it’s not just what you eat. it’s how you feel, how it looks, and how far it can go.
Effortlessly connect with your favorite tools. Whether it's your CRM, email marketing platform.
flavor.
cuppie starts with craving. every flavor is a feeling — nostalgic, indulgent, unexpected. taste-forward and sensory-designed.
memory-inspired.
flavor.
cuppie starts with craving. every flavor is a feeling — nostalgic, indulgent, unexpected. taste-forward and sensory-designed.
memory-inspired.
flavor.
cuppie starts with craving. every flavor is a feeling — nostalgic, indulgent, unexpected. taste-forward and sensory-designed.
memory-inspired.
form.
pie, reimagined. layered, spoonable, single-serve. portable and photogenic — this is dessert made for modern life.
pint packaging.
form.
pie, reimagined. layered, spoonable, single-serve. portable and photogenic — this is dessert made for modern life.
pint packaging.
form.
pie, reimagined. layered, spoonable, single-serve. portable and photogenic — this is dessert made for modern life.
pint packaging.
feeling.
cuppie is emotional design. softness, curiosity, indulgence — every detail is crafted to feel like a mood, not just a snack.
soft palette.
feeling.
cuppie is emotional design. softness, curiosity, indulgence — every detail is crafted to feel like a mood, not just a snack.
soft palette.
feeling.
cuppie is emotional design. softness, curiosity, indulgence — every detail is crafted to feel like a mood, not just a snack.
soft palette.
the cuppie spectrum.
the feeling is
in the finish.
each shade in the cuppie palette is assigned by flavor — soft, modern, sensory. designed to feel as good as it looks.
the cuppie spectrum.
the feeling is
in the finish.
each shade in the cuppie palette is assigned by flavor — soft, modern, sensory. designed to feel as good as it looks.
the cuppie spectrum.
Seamless Integrations
in the finish.
Effortlessly connect with your favorite tools. Whether it's your CRM, email marketing platform.
comparison.
why cuppie works.
see the difference.
not ice cream. not pudding. not pie as you know it. cuppie is a soft-serve soul food built for how we eat — and feel — now.
Effortlessly connect with your favorite tools. Whether it's your CRM, email marketing platform.
pie-inspired format
crust chunks, mix-ins & whipped swirl
not frozen
scoopable creamy base
flavor-first naming system
editorial branding
built-in-color-coded palette
designed for gen z / millennials
campaign + merch extensions
culturally fluent brand voice
built for lifestyle collabs & cafés
emotion-led tone
pie-inspired format
crust chunks, mix-ins & whipped swirl
not frozen
scoopable creamy base
flavor-first naming system
editorial branding
built-in-color-coded palette
designed for gen z / millennials
campaign + merch extensions
culturally fluent brand voice
built for lifestyle collabs & cafés
emotion-led tone
pie-inspired format
crust chunks, mix-ins & whipped swirl
not frozen
scoopable creamy base
flavor-first naming system
editorial branding
built-in-color-coded palette
designed for gen z / millennials
campaign + merch extensions
culturally fluent brand voice
built for lifestyle collabs & cafés
emotion-led tone
pie-inspired format
crust chunks, mix-ins & whipped swirl
not frozen
scoopable creamy base
flavor-first naming system
editorial branding
built-in-color-coded palette
designed for gen z / millennials
campaign + merch extensions
culturally fluent brand voice
built for lifestyle collabs & cafés
emotion-led tone
FAQ
you might be
wondering…
what cuppie is, what it isn’t, and why it’s worth caring about.
Effortlessly connect with your favorite tools. Whether it's your CRM, email marketing platform.
what exactly is cuppie?
is cuppie just a concept?
how is it different from ice cream or yogurt?
how will cuppie be sold?
what kind of investment are you seeking?
have the flavors been tested?
what exactly is cuppie?
is cuppie just a concept?
how is it different from ice cream or yogurt?
how will cuppie be sold?
what kind of investment are you seeking?
have the flavors been tested?
what exactly is cuppie?
is cuppie just a concept?
how is it different from ice cream or yogurt?
how will cuppie be sold?
what kind of investment are you seeking?
have the flavors been tested?
want in?
cuppie is fully built — now we’re looking for the right partner to bring it to market.
want in?
cuppie is fully built — now we’re looking for the right partner to bring it to market.
Each Project, Our
cuppie is fully built — now we’re looking for the right partner to bring it to market.